Tag

Marketplace

A martech masterclass, by Francesco Pittarello, former Director of Marketing Technology at Uber

Thoughts on enabling CRM for growth, scaling to new markets and other takeaways from the world’s largest ride hailing service.

GetYourGuide’s VP of performance on creating their growth flywheel

Follow Wouter on this tour of his achievements and establishing martech excellence at GetYourGuide.

Careem, on the journey to MENA Super app with Mohamed Fahmy

The breakdown of customer lifetime value in a multimodal business, and its importance to become market leader.