Industry voices

Perspectives and commentary from influential figures shaping the broader marketing conversation.

Industry voices Humans of Martech

Unlocking the human side of Martech, with Phil Gamache

After interviewing 160 guests on his podcast, Phil distills his main learnings about the martech industry... Unlocking the human side of Martech, with Phil Gamache
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Industry voices Slack

Slack’s First CMO Bill Macaitis on Modernizing B2B Marketing in the AI Era

Where Bill discusses how freemium models, agile marketing, and AI are reshaping the landscape of SaaS and technology. Slack’s First CMO Bill Macaitis on Modernizing B2B Marketing in the AI Era
Industry voices Aetna

Personalization in the Age of AI: a conversation with David Edelman

Where David discusses the key messages of his book, and why now is the right time for companies to embrace personalization. Personalization in the Age of AI: a conversation with David Edelman