From wild child to marketing heavyweight: Zalando’s Aifric Campbell on breaking rules, building teams, and scaling growth

Lessons from creating high velocity experimentation and long term measurement roadmaps at the largest European tech companies…

 Aifric and her famed dachshund, Murphy

From Bumble to breakthroughs: Lea Samrani on product growth, monetization & scaling success

Growth strategies, retention challenges, and monetization trends shaping the industry…

From running Facebook’s first ads to improving marketing data with Clarisights : Arun Srinivasan’s journey

Discover the founding story of Clarisights and what it means for great marketers…

How Open-Source is Changing Marketing Measurement – Meta’s Gufeng Zhou on MMM, Causality, and the Future of Attribution

The father of Meta’s marketing mix model shares details on building one of the main models on the market, and how to use the technology.

The Art & Science of Scalable Video Ads: Insights from Batch Creative’s Brett Wagner

Where Brett shares how his company scales high-performing video ads through structured frameworks, iterative testing, and creator-driven content.

How Cash App Built a Nine-Figure Paid Funnel with First Growth Hire Dyan Khor

Dyan shares her measurement-first playbook and unveils how she unlocked ROI-positive paid growth for a transformative fintech app.

Building a $10B Super App: Inside Gojek’s Data-Driven Growth Strategy with Crystal Widjaja

From driver analytics to super app success, we reveal the unconventional experiments that shaped Southeast Asia’s tech pioneer.

The attributes of high-growth teams, with Ruslan Nazarenko, former growth lead at Scale AI, Vimeo, Bird

A deep dive in the world of hyper-growth companies and the characteristics of their growth teams.

Dario di Feliciantonio on scaling acquisition for the largest bartending school in the world

With a six months long conversion funnel, building awareness and knowing your customers is key.

Smartly.io’s CPO Arto Tolonen on building a leading Meta Business Partner

How a culture of empathy for the customer allowed Smartly.io to become a worldwide success.

A martech masterclass, by Francesco Pittarello, former Director of Marketing Technology at Uber

Thoughts on enabling CRM for growth, scaling to new markets and other takeaways from the world’s largest ride hailing service.

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