Jean de Bressy
Growth advisor, martech family editor, trail enthusiast. Finds mountain climbing > Negronis.
Growth operators Perfectstay

Scaling growth through brand and product synergy: Lucie De Antoni’s playbook

An exclusive deep dive into the world of brand building and how to align a company's strategy around a clear messaging for growth... Scaling growth through brand and product synergy: Lucie De Antoni’s playbook
Get exclusive interviews & actionable Martech strategies delivered weekly. Subscribe free to Martech Family.

From wild child to marketing heavyweight: Zalando’s Aifric Campbell on breaking rules, building teams, and scaling growth

Lessons from creating high velocity experimentation and long term measurement roadmaps at the largest European tech companies... From wild child to marketing heavyweight: Zalando’s Aifric Campbell on breaking rules, building teams, and scaling growth

From Bumble to breakthroughs: Lea Samrani on product growth, monetization & scaling success

Growth strategies, retention challenges, and monetization trends shaping the industry... From Bumble to breakthroughs: Lea Samrani on product growth, monetization & scaling success
Industry voices Humans of Martech

Unlocking the human side of Martech, with Phil Gamache

After interviewing 160 guests on his podcast, Phil distills his main learnings about the martech industry... Unlocking the human side of Martech, with Phil Gamache

Building Retention that lasts: reshaping Yotpo’s future, with Eli Weiss

Eli Weiss digs into how Yotpo uses real, unfiltered customer feedback to keep people coming back— through gritty human connection... Building Retention that lasts: reshaping Yotpo’s future, with Eli Weiss
Martech leaders Clarisights

From running Facebook’s first ads to improving marketing data with Clarisights : Arun Srinivasan’s journey

Discover the founding story of Clarisights and what it means for great marketers... From running Facebook’s first ads to improving marketing data with Clarisights : Arun Srinivasan’s journey

Growth, GTM, and $1B+ Outcomes: Kat Wendelstadt on Scaling Startups

From leading Go-to-Market at Microsoft to founding startups in Brazil and advising AI companies, Kat reveals the lessons she learned along a very rich career... Growth, GTM, and $1B+ Outcomes: Kat Wendelstadt on Scaling Startups

Meta’s Gufeng Zhou on MMM, Causality, and the Future of Attribution

The father of Meta's marketing mix model shares details on building one of the main models on the market, and how to use the technology. Meta’s Gufeng Zhou on MMM, Causality, and the Future of Attribution
Martech leaders Batch Creative

The Art & Science of Scalable Video Ads: Insights from Batch Creative’s Brett Wagner

Where Brett shares how his company scales high-performing video ads through structured frameworks, iterative testing, and creator-driven content. The Art & Science of Scalable Video Ads: Insights from Batch Creative’s Brett Wagner

How Cash App Built a Nine-Figure Paid Funnel with First Growth Hire Dyan Khor

Dyan shares her measurement-first playbook and unveils how she unlocked ROI-positive paid growth for a transformative fintech app. How Cash App Built a Nine-Figure Paid Funnel with First Growth Hire Dyan Khor