Product Management

Product Management

Industry voices Supermetrics

Supermetric’s Martti Vuopio on building an accidental career as a Martech product manager

Martti Vuopio, Product Leader at Supermetrics, has journeyed from ad optimization at Smartly.io to AI-driven insights at Supermetrics, blending customer empathy with innovation in Martech. Supermetric’s Martti Vuopio on building an accidental career as a Martech product manager
Get exclusive interviews & actionable Martech strategies delivered weekly. Subscribe free to Martech Family.

How Eppo accelerates experimentation for thousands of customers, with Ryan Lucht

Ryan Lucht of Eppo by Datadog shares how companies scale experimentation through cultural shifts, efficient tools, and AI-powered strategies for faster testing. How Eppo accelerates experimentation for thousands of customers, with Ryan Lucht
Industry voices Capgemini

The future of Martech: navigating AI-powered platforms at enterprise scale

Peppy Cheng of Capgemini shares how AI is transforming enterprise Martech, from platform integration to data privacy and team adaptation. The future of Martech: navigating AI-powered platforms at enterprise scale
Martech leaders AppsFlyer

The attribution playbook: Roy Yanai on navigating a post-ATT world

Roy Yanai led AppsFlyer through the chaos of Apple’s ATT rollout, helping the industry adapt. “The entire market was broken,” he said, “but we were best positioned to solve it....” The attribution playbook: Roy Yanai on navigating a post-ATT world
Martech leaders Hightouch

AI decisioning: Hightouch on shaping the next era of outcome-based marketing

Alec Haase of Hightouch explains how AI Decisioning transforms marketing by enabling outcome-based personalization through AI agents... AI decisioning: Hightouch on shaping the next era of outcome-based marketing

From Bumble to breakthroughs: Lea Samrani on product growth, monetization & scaling success

Growth strategies, retention challenges, and monetization trends shaping the industry... From Bumble to breakthroughs: Lea Samrani on product growth, monetization & scaling success

Smartly.io’s CPO Arto Tolonen on building a leading Meta Business Partner

How a culture of empathy for the customer allowed Smartly.io to become a worldwide success. Smartly.io’s CPO Arto Tolonen on building a leading Meta Business Partner
Martech leaders Delivery Hero

The intersection of marketing and product by Jean de Bressy, Director of Martech at Delivery Hero

On build or buy debates in startups, current trends in marketing automation and developing a career in martech. The intersection of marketing and product by Jean de Bressy, Director of Martech at Delivery Hero

Dive into the Meta (Facebook) Partner ecosystem with Alon Levin

Behind the curtains - a look at how marketing partners operate and their value from the perspective of Meta. Dive into the Meta (Facebook) Partner ecosystem with Alon Levin